Art & visual development / A Whimsical Arc discipline
Before a world,
a mark.
Characters, creatures, spaces and visual rules. The untidy, essential beginning of everything.

The approach
Start with
the feeling.
The useful sketch is the one that asks a better question. We explore silhouette, rhythm, value and color until a production has a visual language that every artist can speak without losing their own voice.
The craft
Art & visual development at the studio
01Concept art
02Character & creature design
03Environment design
04Production design
05Illustration
06Storyboarding
07Color scripts
08Keyframes
09Style exploration
Selected productions

